Drawing inspiration from mid-20th century frames, DITA, founded in 1995 by friends Jeff Solario and John Juniper, redefined luxury eyewear with a collection that combines character-driven designs with innovative technology.
DITA Glasses
A force in eyewear fashion
DITA is a way of life!
DITA is dedicated to creating original artistic statements for a loyal clientele not bound by convention.
"DITA" is named after the burlesque icon Dita Von Teese.
In 1993, John Juniper met Dita and asked permission to name an eyewear brand after her.
Dita Von Teese granted her name but also modelled the prototype for the brand, eventually collaborating with DITA on an exclusive line.
An unwavering commitment to craftsmanship.
Each pair of DITA glasses is handcrafted meticulously, showcasing a dedication to excellence.
An unhurried approach ensures that each handmade piece achieves excellence in both form and function.
A true leader in optical innovation.
Made in Japan, DITA glasses are manufactured using only the finest materials.
Ranging from lightweight and durable titanium to opulent 18K gold and the highest-grade Japanese ZYL acetates, materials are meticulously chosen to create eyewear that embodies luxury, style and durability.
